This Week in Golf - July 12th through July 18th

Golf Betting Lines

07/12/2010 - Philadelphia, PA (Sportsbook Betting Lines) - BRITISH OPEN CHAMPIONSHIP, The Old Course at St. Andrews, St. Andrews, Scotland - The season's third major championship is on deck and it's being contested at the home of golf, The Old Course at St. Andrews.

All of the greats have won there, like Jack Nicklaus and Tiger Woods. In fact, the younger of those two stars has hoisted the claret jug the last two times St. Andrews hosted the Open Championship in 2000 and 2005.

Woods' game is in tatters at the moment. (Tatters for him anyway.) Phil Mickelson, the Masters champion, can overtake Woods for the No. 1 spot in the world rankings, but Mickelson's British Open record is spotty at best.

Last year, the world missed out on probably the greatest golf story in history. Tom Watson, then 59, held the lead on the 18th hole Sunday in his quest for a sixth Open title. He bogeyed the hole, appeared to run out of gas and lost a playoff to Stewart Cink.

The year before that, it was 50-year-old Greg Norman who had the lead on Sunday. Unfortunately, the two-time British Open winner didn't have it down the stretch and Padraig Harrington blew by him.

Several Europeans not named Harrington come into this week with some momentum. Ten of the top-20 ranked players in the world come from Europe, including Harrington.

He's the one of two European major winners of the group. Will it be a Westwood or a Poulter or a Rose or a McIlroy to break through? Rose has two wins in a little over a month, so he makes sense.

U.S. Open champion Graeme McDowell had a decent showing at the Scottish Open over the weekend. He could try to win majors at St. Andrews and Pebble Beach in the same year, much like Tiger in 2000.

What about world No. 4 Steve Stricker? His impressive victory at the John Deere Classic on Sunday would put him in good shape to make a run at that first major victory.

Perhaps the most famous hole in golf, the Road Hole, 17th at St. Andrews has been lengthened by almost 40 yards. The hole will now play at 490 yards come Thursday.

ESPN and ABC have the coverage all week, including 4:00 a.m. (et) start times on Thursday and Friday. Coverage starts at 7 a.m. on Saturday and 6 a.m. Sunday.

Next week on the PGA Tour is the Canadian Open, which was won last year by Nathan Green. The European Tour features the Scandinavian Masters, which was captured by Ricardo Gonzalez.

PGA TOUR

RENO-TAHOE OPEN, Montreux Golf & Country Club, Reno, Nevada - The Biggest Little City in the world hosts the PGA Tour stop for those not qualified for the British Open.

The field is about as good as can be expected with a nice mix of young players trying to get that first win, or veterans trying to reclaim some youthful magic.

Last year, John Rollins mixed three bogeys, a double-bogey, an eagle and three birdies in an even-par round of 72 on Sunday to get his third PGA Tour victory.

Rollins won by three over Jeff Quinney and Martin Laird. Rollins didn't make it into the British Open field, so he'll be back on Thursday to defend his title.

The 2009 event was staged opposite the WGC-Bridgestone Invitational and was played the first week of August. The now defunct U.S. Bank Championship in Milwaukee played opposite the Open Championship.

The Golf Channel has the broadcast all week.

Next week is the Canadian Open.

NATIONWIDE TOUR

CHIQUITA CLASSIC, TPC River's Bend, Cincinnati, Ohio - This is a new event on the Nationwide Tour this year, per an announcement in early March of this year.

The TPC River's Bend was designed by Arnold Palmer and opened in 2001.

The Golf Channel broadcasts all four rounds.

Next week the Nationwide Tour stays in Ohio for the Nationwide Children's Hospital Invitational at The OSU Golf Club. Derek Lamely won the title last year.

CANADIAN TOUR

THE PLAYERS CUP, Pine Ridge Golf Club, Winnipeg, Manitoba, Canada - One of two major Canadian Tour major championships, the Players Cup, takes center stage this week.

Well, after one of the four big major championships.

For the third consecutive year, Pine Ridge Golf Club is host. The winner of this championship gets a first-place check for $48,000 and a spot in next week's Canadian Open on the PGA Tour.

Graham DeLaet shot a 69 on Sunday and came from behind to win for the second time on the Canadian Tour in 2009. He won the ATB Financial Classic earlier in the year.

DeLaet won't be on hand to defend his title. He reached the PGA Tour through Q School and is scheduled to compete at the Reno-Tahoe Open.

There is no television for this tournament.

The Canadian Open is technically on the Canadian Tour schedule, but the next tournament is the Jane Rogers Championship on Aug. 9. Ryan Yip visited the winner's circle last year.

UNITED STATES GOLF ASSOCIATION

U.S. AMATEUR PUBLIC LINKS CHAMPIONSHIP, Bryan Park Golf & Conference Center, Greensboro, North Carolina - One of golf's oldest amateur tournaments starts on Monday.

There's two days of stroke play on Monday and Tuesday. That determines the low 64 players and then it's match play. The first round is Wednesday, followed by the second and third rounds on Thursday, the quarterfinals and semifinals on Friday and the 36-hole final on Saturday.

Brad Benjamin won last year's title, but is not back to defend.

Ryan Moore, former Masters champion Trevor Immelman and reigning Players Champion Tim Clark highlight a group of former winners.

Next week there are two USGA events, the U.S. Junior Amateur and the U.S. Girls' Junior.

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MySportsbook.com: New College Football Clock Rules Examined

Coaches and bettors alike are desperate to make sense of the new time-keeping rules on the NCAA gridiron. One of the big stories to come out of the Ohio State-Texas clash last weekend was Texas coach Mack Brown's criticism of the NCAA's new clock rules that are intended to shorten the duration of college football games, therefore affecting college football betting.

"They scored with six minutes left and the game was over before we had a chance to do anything," Brown told ESPN.com. "I really hope whoever made these changes will go back and look them over."

Sure, it might be sour grapes; the Buckeyes thoroughly trounced the defending national champion Longhorns 24-7. However, Brown isn't alone in giving the changes their due thought. Bettors are also wondering about them, albeit for a completely different reason. Most experts agree that the changes will result in games being shortened by anywhere from 10 to 20 plays. The obvious consequence is lower scores, with more time rolling off the clock during changes of possession. (The Ohio State-Texas game flew well under the total of 52.)

According to research at the online sportsbook MySportsbook.com, more than 18 plays a game disappeared last weekend into thin air. That's a 10-percent reduction. In 2005, a typical game had 168.58 plays. For 2007 already, it's down to 150.26.

As a result, teams combined to gain an average of about 100 fewer yards a game last weekend versus the 2005 openers. Scoring was also down by about 4.5 points (attention Las Vegas sports lines).

Of course, oddsmakers were able to adjust to the changes before the season started. Proof of that came as the over went a balanced 8-9 at My Sportsbook on Saturday.

Other angles to consider:A shorter game should theoretically result in shorter lines. Whereas Team A might have been a 14-point favorite in a 168-play game (last year), if there are 10 percent less snaps in 2007, the line should also be reduced by 10 percent (to 13 or 12.5). Of course, this is an over-simplification of the matter, but something to keep in mind.
Less possessions means a better chance the game will be decided by three or seven points. For example, what might have been a 20-10 final score in 2005 may end at

17-10 in 2007. Granted, a 24-17 game last year might end at 21-17 these days, but the former - a three- or seven-point advantage being preserved as opposed to created - is the most likely scenario.

*UPDATE* - Sept. 25, 2007

New Clock Rules Boon for online bookmakers

By adjusting the time-keeping rules to shorten the duration of college football games, the NCAA hoped to make its product more enjoyable for the fans. While the NCAA's success in this regard is still up for debate, bookmakers couldn't be happier with the results.

"We are seeing a massive jump in college football betting," noted the MySportsbook.com management team. "With all the early Saturday games (12 a.m. ET) ending before the second wave begins (3:30 p.m. ET) - something that didn't always happen before the changes - bettors are now able to re-invest their winnings from the morning session in the afternoon games."

While not all bettors will choose to roll over their winnings, it doesn't take much for an impact to be seen on the bottom line. "Not all of the millions of dollars in morning payouts get re-bet. In fact, it's probably only 10 to 20 percent," noted the sportsbook management team. "Still, the increased football betting lines window will create a ton of growth for us over the course of the season."

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SPORTS BETTING - Tennis is an underrated and under-utilized bettors' sport.

Ten years ago, at just about this time, I called Alan Boston in Vegas and left him a voicemail that went something like this (abridged version): "Hey Alan, Chad Millman from ESPN The Magazine calling. I want to do a book about wise guys, you in?"

A couple weeks later I got a message back (abridged version): "I don't know, maybe," Boston said. "Call me and we'll talk about it. But not later today. I got $1,000 on Andre Agassi to win the French Open at 40-1, and he's in the finals."

Here's what happened next (abridged version): Agassi won his tourney. Boston won his $40,000. I wrote sportsbook.

In the ten years since, how much has been wagered on the big-time tennis events? Put it this way: The Nevada Gaming Commission doesn't even track the number year by year because it's so small.

"Tennis makes up about one-tenth of one percent of our take," says Lucky's bookmaking boss Jimmy Vaccaro. "The last big golf major we probably had $100,000 worth of bets. In tennis, we might have written two big tickets."

Tennis' lack of popularity amongst the American bettoratti is no surprise, really. For starters, the biggest sports betting holidays -- the Super Bowl, the NCAA tourney -- are must see TV. People, at least the degenerates I know, plan vacations around watching those events in Vegas sports books.

But Wimbledon? Doesn't exactly reel in the whales. "Seriously, it's the nuts as an event," says Boston. "But who even knows when it's on?"

Here's another reason that helps explain why golf gets traction, something I call "The Bubbe Theory." My Bubbe is pushing 95 and has cataracts so bad that, to her, even the most crystalline Chicago day is mostly cloudy. But she still listens to the Cubs games, and she still calls me in a fit if she disagrees with something Rick Telander writes in the Chicago Sun Times. She's a sports fan. If she doesn't know you, you're just filling a niche. And niche players, even historically good ones like Roger and Raf, don't drive betting volume. Only the highest profile names attract square money, which inflates wagering totals like a shot of saline to the lips. Bubbe, and the public, loved Agassi, tennis' last cross-the-rubicon, mainstream draw. She also has a crush on Tiger. She's given me standing orders to put a sawbuck on the big cat whenever I walk through a sports book (or mistakenly tap into one via my Internet machine.) That explains why the Masters is getting $100K in action at some books while the four tennis majors might not get that combined this year.

This isn't a case of tennis being a difficult sport to bet. In fact, in Europe, it's probably the second most popular sport for gambling after soccer. Granted, as the WSJ football betting last week and The Mag's Shaun Assael examined in even greater depth last year, that might be because gamblers across the pond see it as an easy game to fix. But it could also be because, over there it holds the kind of sway the big two do over here.

Street corners in Spain are peppered with public courts and kids doing their best Raffy impressions. In some war torn parts of Eastern Europe poverty-stricken kids view tennis as an escape route, like football or basketball here. A couple years ago The Mag's Lindsay Berra wrote a great piece about Belgrade's Jelena Jankovic, Ana Ivanovic and Novak Djokovic. They learned the game as kids while bombs were raining down on their homeland. They practiced in drained swimming pools. Not exactly Nick Bolletierri conditions.

In the United States, casual fans think tennis is played four times a year. But on the tightly packed European continent, national interest in homegrown talent runs deep every weekend. Of the ATP's current top 20 players, only two, tennis betting and James Blake, are American. Fourteen are from Europe, representing six different countries.

No wonder fans from Lisbon to Bhudapest get jacked up for the net game, whether it's Wimbledon or a low-level tourney like the Estoril Open in Portugal (congrats to Spain's Albert Montanes for winning that one, btw). Chances are good that someone representing their flag will not only be playing, but have a shot at winning.

And that's all any bettor can ask for.

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